an announcement

its has been a hush hush issue for some time now, but since its a matter of time before we disclose this top secret anyway...I hereby declare that we've released our much celebrated; talk of the town fredperryunderground Premiere on YouTube! But please don't fret as your eyes got the privilege of seeing it first on fredperryunderground when it came out fresh from the production room days back. This is just an announcement to keep you updated with the latest happenings.

No harm watching it twice though? Enjoy! :)

the second collection.

To pacify all those eager beavers (you know who you are), who after seeing our alpha collection and just couldn't get enough of Fred Perry, we have a surprise for you! after much deliberation, we at fredperryunderground have decided to prematurely release our second collection specially for your eyes only.

This collection boasts even more preppy quality attire and ladies this time round there's Loads for you to browse through but guys don't fret! its not the quantity but the quality that matters.

Note: All prices are in Singapore Dollars and since we're still in the month of May, do remember pamper yourself by subtracting 10% off the total price. We already price our stuff much cheaper than Singapore, so this is really a bargain to die for!

ps: All pieces come only in one piece, one size, one colour. While stocks last. Enjoy!

For guys,

For girls,

For any other queries like country of origin etc etc, do feel free to leave a message on the tagboard or email us at fredperryunderground@gmail.com

We will try our bestest to reply you as soon as possible. Thanks!

presenting a fredperryunderground premiere

fredperryunderground would like to express a BIG thank you to our 6 international fred perry fans who jumped at the opportunity to showcase their personal fred perry style to the world.
Dear Dong, Scott, Lionel, Ania, Ci Rong, Nikzad,
you six sizzle in fred perry!!

videography by cheryl lee

editing by lionel poh

how to spot a fake fred perry?

At fredperryunderground we give you our 100% assurance that all our apparel are authentic good stuff.

It breaks our heart to see our valued customers draining their resources on a fake. So, in good faith, the undergrounders' have been conscientiously doing their homework and thought we might share with you some ways on how to spot a fake Fred Perry. All information courtesy of eBay seller scooted72.

1) Real Fred Perry polos always feature buttons that are of the same color as the dominate shirt colour. For example, think twice when you see a red polo shirt with white buttons.
2) The classic Twin Tipped Polo should have a blue tag, and not a black one.
3) Fred Perry buttons are embossed with the words "Fred Perry".
4) Fred Perry do not attach green tags on their polos.
5) Look were the laurel is - it should be over the heart and not too big/too small
6) Ask the seller for the style reference number off the bottom label
7) Many fake Fred Perry's do not have a spare button attached to the wash label

I hope this helps! :)

i ♥ fred perry

since this blog was created specially as a convergence point for fred perry fans, no harm sharing our musings about the brand. It could be ANYTHING! From why you like the brand, how do you relate to it, what do you think this brand embodies to you... etc etc.. It's Your space afterall.

click on comment to start talking!

collection alpha

To celebrate the launch of fredperryunderground, please take the liberty to shave 10% off the prices of our apparel for the month of May. Just because.

Rest assured that all Fred Perry items are 100% authentic and directly imported from Europe. All featured items are guaranteed first hand and we only bring in each piece in limited quantity, because at fredperryunderground we believe that you deserve nothing but the best. Happy browsing!

Note: Please do keep in mind that all prices are in Singapore dollars.

For guys,

Measurements
Length: 71cm
Chest: 57cm
Base: 46cm
Sleeves: 71.5cm

Measurements
Size S
Length: 69.5cm
Chest: 48cm
Base: 48cm

Size M
Length: 74.5cm
Chest:52cm
Base: 52cm


For girls,

Measurements
Length: 60cm
Chest: 39.5cm
Waist: 38.5cm
Base: 41cm

Measurements
Length: 69cm
Chest: 42cm
Waist: 38.5cm
Base: 50cm

Measurements
Length: 69cm
Chest: 42cm
Waist: 38.5cm
Base: 50cm

If you have any queries about anything at all, feel free to either leave a comment on our tagboard or drop us an email at fredperryunderground@gmail.com. We're more than happy to be of service :)